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Q2 2021
Capitalizing on Shifting Customer Needs to Increase App Downloads by +732% YoY
Advertising
Brand & Positioning Strategy
Content & Messaging
Cross-Channel
Organic Search & SEO
Q2 2021
Building a Strong Content Strategy to Appeal to the Everyday Investor
Advertising
Display Ads
Content & Messaging
Cross-Channel
Facebook
Q2 2021
How RobustWealth Attracts B2B Clients
Content & Messaging
Linkedin
Cross-Channel
Organic Search & SEO
Paid Search
Q2 2021
Vanguard's Differentiated Approach to B2B Ads
Advertising
Display Ads
Paid Search
Content & Messaging
Linkedin
Q2 2021
How Wealthsimple Tax Increased Web Traffic by +887% YoY
Advertising
Facebook
YouTube
Cross-Channel
Display Ads
Q2 2021
How Magic Spoon Disrupted the Cereal Category & Targeted Millenials
Cross-Channel
Content & Messaging
Facebook
Instagram
Advertising
Q2 2021
5 Gen Z Marketing Tactics From Minor Figures
Instagram
Content & Messaging
Brand & Positioning Strategy
Q2 2021
Finding New Ways to Tell Stories with Pinterest
Content & Messaging
Pinterest
Q2 2021
How Honda is Successfully Taking the Physical Showroom Online
Advertising
YouTube
Site & eCommerce
Paid Search
Facebook
Q2 2021
How Almond Breeze Built Their Pinterest to 10M+ Monthly Views
Pinterest
Organic Search & SEO
Paid Search
Influencer Marketing
Content & Messaging
Q2 2021
How Chevrolet Partnered with Disney to Launch the 2022 Bolt EUV
Advertising
Display Ads
YouTube
Cross-Channel
Content & Messaging
Q2 2021
Q1 2021 Trends in the Canadian Non-Dairy Milk Domain
Advertising
Content & Messaging
Cross-Channel
Facebook
Instagram
Q2 2021
3 Emerging Digital Marketing Trends of 2021
Organic Search & SEO
Paid Search
Advertising
YouTube
Q2 2021
How Ford Tapped into a New Twitch Audience with the Mustang Mach-E Drive Stream
Twitch
Influencer Marketing
Content & Messaging
Instagram
Facebook
Q2 2021
How Silk Canada Tripled Its Instagram Following in One Month
Instagram
Q1 2021
Advertising Trends & Tactics During a Pandemic
Advertising
Content & Messaging
Display Ads
Influencer Marketing
Facebook
Q1 2021
How An Automotive Brand is Gaining 62K TikTok Followers Per Month
Content & Messaging
TikTok
Q1 2021
Launching New Car Models Via YouTube
Advertising
YouTube
Q1 2021
How KIA Created the #1 YouTube Ad Canadians Chose to Watch in 2020
Advertising
YouTube
Q1 2021
Online Consumer Behavior Changes in the Automotive Industry
Organic Search & SEO
YouTube
Site & eCommerce
Brand & Positioning Strategy
Content & Messaging
Q1 2021
Promoting Asset Management With Display Ads
Advertising
Display Ads
Facebook
YouTube
Q1 2021
Advertising Financial Services to Youth via Snapchat
Advertising
Snapchat
Content & Messaging
Brand & Positioning Strategy
Q1 2021
How An Online Payment System Shifted Their Digital Strategy During A Pandemic
Content & Messaging
Instagram
Facebook
Q1 2021
Building an Effective Content Strategy That Drives 7M Web Visits Per Year
Content & Messaging
Organic Search & SEO
Q1 2021
How Asset Management Firms Are Raising Brand Awareness via Display Ads
Advertising
Display Ads
Q1 2021
Leveraging Influencers to Promote a Plant Based Diet
Advertising
YouTube
Facebook
Instagram
Influencer Marketing
Q1 2021
How Chobani Increased Web Traffic By +54% YoY
Advertising
Content & Messaging
Facebook
Instagram
TikTok
Q1 2021
How Chipotle Became The Most Followed Food Brand on TikTok
TikTok
Content & Messaging
Influencer Marketing
Brand & Positioning Strategy
Q1 2021
Growing a Social Following 5X Through Celebrity Partnerships
Influencer Marketing
Instagram
Q1 2021
Driving 61% of Web Traffic with Search Ads and Blog Content
Content & Messaging
Advertising
Organic Search & SEO
Paid Search
Q1 2021
European CBD Brands Increasing Display Traffic By 220% in 12 Months
Content & Messaging
Display Ads
Q1 2021
Ideating Kid's Content with Search Data
Organic Search & SEO
Q1 2021
How A Mommy Influencer Giveaway Increased IG Followers by +5800%
Influencer Marketing
Instagram
Q1 2021
Marketing to Millennial Moms and Dads
Content & Messaging
YouTube
Pinterest
Q1 2021
How Pinkfong Generated The Highest Volume Of Organic Search Traffic
Content & Messaging
Organic Search & SEO
Q1 2021
Deep Dive Into Little Baby Bum’s Digital Strategy
Brand & Positioning Strategy
Content & Messaging
Facebook
Instagram
YouTube
Q1 2021
Deep Dive Into Mellodees’ Digital Strategy
Brand & Positioning Strategy
Content & Messaging
Advertising
Organic Search & SEO
Facebook
Q1 2021
The Top Kids Content Creators
YouTube
Content & Messaging
Q1 2021
How the Top 10 Kids Content Creators Use Organic Social to Build Their Audience
YouTube
Facebook
TikTok
Instagram
Q1 2021
Driving 70% of Web Traffic with Organic Search
Organic Search & SEO
Paid Search
Q1 2021
How CoComelon Became The Third Largest Channel on YouTube
YouTube
Instagram
Brand & Positioning Strategy
Content & Messaging
Organic Search & SEO
Q1 2021
White Space Opportunities In Advertising ESG & Sustainable Investing Products
Advertising
Brand & Positioning Strategy
Content & Messaging
Display Ads
Facebook
Q1 2021
68% YoY Customer Growth Through User-Centric Marketing
Advertising
Brand & Positioning Strategy
Display Ads
Paid Search
Q1 2021
Understanding Banking Consumer Behaviours
Brand & Positioning Strategy
Content & Messaging
Q1 2021
How Vegan Brands Leverage Instagram Reels to Drive Engagement
Content & Messaging
Instagram
Influencer Marketing
Q1 2021
Website Refresh to Appeal to a Younger Demographic
Site & eCommerce
Brand & Positioning Strategy
Q1 2021
Digital Ad Funnel Teardown: Honda Canada
Advertising
Content & Messaging
Cross-Channel
Facebook
YouTube
Q1 2021
Increasing Web Traffic by +212% Through Display Advertising
Display Ads
Content & Messaging
Q1 2021
Increasing Email Web Traffic by +104% Through Promotion Campaigns
Email
Content & Messaging
Q1 2021
Overview of Super Bowl 2021 Car Commercials
Advertising
Q1 2021
How President's Choice Increased Plant-Based Advertising on Facebook by +283 YoY
Advertising
Organic Search & SEO
Paid Search
Instagram
Facebook
Q1 2021
Advertising Wealth Management & Investing Services
Advertising
Content & Messaging
Cross-Channel
Display Ads
Facebook
Q1 2021
Organic Social Deep Dive: Hydration Beverage & Powdered Drinks Industry
Content & Messaging
Facebook
Instagram
Influencer Marketing
Affiliate Marketing
Q1 2021
Growing Web Traffic by +168% YoY
Organic Search & SEO
Paid Search
Content & Messaging
Facebook
Influencer Marketing
Q1 2021
Creating Brand Loyalty Through Ambassador Programs
Affiliate Marketing
Influencer Marketing
Q1 2021
Advertising Deep Dive: Hydration Beverage & Powdered Drinks Industry
Advertising
Content & Messaging
Cross-Channel
Display Ads
Facebook
Q1 2021
Generating 32K Site Visits Through YouTube Awareness Ads
Advertising
YouTube
Q1 2021
Marketing Strategy to Grow Website Traffic by 344%
Site & eCommerce
Cross-Channel
Display Ads
Paid Search
Organic Search & SEO
Q1 2021
Driving Email Web Traffic with A/B Testing and Segmentation
Email
Content & Messaging
Q1 2021
How Liquid I.V. Grew Its Web Traffic By 3.7X in 2020
Advertising
Brand & Positioning Strategy
Cross-Channel
Display Ads
Paid Search
Q1 2021
How Starbucks Generates 7X More Engagement on TikTok than Red Bull
TikTok
Content & Messaging
Brand & Positioning Strategy
Q1 2021
Product Education Through Organic Social
Content & Messaging
Brand & Positioning Strategy
Organic Search & SEO
Q1 2021
Launching Canada's First Instant Transfer App
App
Affiliate Marketing
Twitter
Q1 2021
Financial Advisor Ad Targeting Strategy
Advertising
Content & Messaging
Display Ads
Paid Search
Q1 2021
B2B Financial Advertising Strategy
Advertising
Brand & Positioning Strategy
Content & Messaging
Display Ads
Q1 2021
How GME Changed the Investing Landscape
Brand & Positioning Strategy
Content & Messaging
Q1 2021
How Oatly Is Convincing Dads To Quit Dairy
Advertising
Content & Messaging
Brand & Positioning Strategy
Display Ads
Facebook
Q1 2021
How To Create Engaging Banner Ads
Advertising
Display Ads
Content & Messaging
Site & eCommerce
Q1 2021
How to Advertise Vegan Products to Flexitarians
Advertising
Brand & Positioning Strategy
Content & Messaging
Instagram
Influencer Marketing
Q1 2021
Driving 7.1B Views on TikTok with a Branded Hashtag Challenge
Influencer Marketing
TikTok
Q1 2021
How Nissan Lifted Brand Awareness by 92% with a TikTok Challenge
Influencer Marketing
Instagram
TikTok
Organic Search & SEO
Q1 2021
A 135% MoM Instagram Audience Increase Through Social Contests
Influencer Marketing
Instagram
Content & Messaging
Q1 2021
Car Walkaround Videos that Drive 20X Website Traffic
YouTube
Content & Messaging
Influencer Marketing
Q1 2021
Organic and Paid Social Media Teardown of Canadian Automakers
Advertising
Facebook
Content & Messaging
Instagram
Twitter
Q1 2021
How Peloton Nurtured the Most Loyal Brand Ambassadors
Affiliate Marketing
Instagram
Site & eCommerce
Q1 2021
How Peloton Advertises Their Instructors on YouTube
Advertising
Content & Messaging
YouTube
Instagram
Q1 2021
13X Growth of a Peloton Fan Club
Cross-Channel
Facebook
Influencer Marketing
Instagram
Reddit
Q1 2021
How Peloton Instructor Robin Arzon Grew Her Instagram +120% YoY
Content & Messaging
Instagram
Influencer Marketing
YouTube
Cross-Channel
Q1 2021
Increasing the Popularity of Peloton Instructors Through PR
Content & Messaging
Cross-Channel
Influencer Marketing
Organic Search & SEO
Q1 2021
How Apple Fitness+ Gained 70K Followers in Six Months
Content & Messaging
Influencer Marketing
Instagram
Affiliate Marketing
Site & eCommerce
Q1 2021
How Alo Moves Leverages Its Influential Yoga Instructors to Add +25% New Daily Users
Affiliate Marketing
Content & Messaging
Influencer Marketing
Site & eCommerce
Email
Q1 2021
Using Free Content to Increase Brand Awareness & Audience Size
Content & Messaging
Instagram
YouTube
Influencer Marketing
Q1 2021
Identifying TikTok Strategies That Drive Over 236M Views
Content & Messaging
TikTok
Influencer Marketing
Q4 2020
Content Strategy From a ‘Millennial Bank’
Organic Search & SEO
Affiliate Marketing
Q4 2020
Site Content Strategy From a Search Leader
Organic Search & SEO
Q4 2020
Paid Search Funnel Best Practices
Advertising
Paid Search
Q4 2020
Advertising Activewear For Black Friday
Advertising
Facebook
Display Ads
Q4 2020
Facebook & Youtube Ad Trends For Canada’s Big Banks
Advertising
Display Ads
Facebook
YouTube
Q4 2020
+150% Owned Platform Activity by Moving From Print to a Digital Flyer
Site & eCommerce
App
Cross-Channel
Advertising
Q4 2020
Marketing Canada’s #1 Grocery App
App
CRO
Advertising
Paid Search
Q4 2020
Driving Digital Ecosystem Engagement With a Unified Message of #SLAM
Site & eCommerce
CRO
Cross-Channel
Advertising
Q4 2020
Building a Rewards Program With 5 Million Monthly Visits: PC Optimum
Loyalty Programs
Site & eCommerce
App
Email
Q4 2020
Doubling Down on Paid Search in 2020
Paid Search
Q4 2020
Superstore's Strategic Approach to Social For Grocery
Facebook
Instagram
TikTok
YouTube
Q4 2020
Superstore’s eCommerce Grocery Best Practices
Site & eCommerce
CRO
Q4 2020
Digital Ad Strategy Teardown: Real Canadian Superstore
Advertising
Facebook
YouTube
Display Ads
Q4 2020
Private Label Brands as a Digital Differentiator
Brand & Positioning Strategy
Content & Messaging
Site & eCommerce
Advertising
Q4 2020
Advertising CBD on Instagram & Facebook
Advertising
Instagram
Facebook
Q4 2020
Using Customer-Led Storytelling to Drive Brand Awareness
YouTube
Partnerships & Referrals
Instagram
Content & Messaging
Q4 2020
Incorporating Brand Voice to Drive Blog Traffic
Content & Messaging
Organic Search & SEO
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