Predictable pricing for unpredictable
digital strategy research needs

Starter
$3,950 USD
 / month
1 Active Project
Pro
$11,325 USD
 / month
3 Active Projects
Plus
$14,600 USD
 / month
4 Active Projects
Starter
$3,654 USD
 / month
1 Active Project
Pro
$10,476 USD
 / month
3 Active Projects
Plus
$13,505 USD
 / month
4 Active Projects

Research That Helps You Build Your Digital Strategy On Facts, Not Assumptions.

Fully custom, based on your briefs
Understand your audience & competitors
Proven research methodologies
All the data provided for you
Actionable insights only
Flexible plans
Fast turnaround times
Dedicated Project Manager
No ambiguous “fluffy” research
No data blindspots
No expensive, unused software
No important, unanswered questions
No waiting months for answers
No integrations with your martech stack
No useless white papers
No long-term commitment

What Is a Research Project?

A piece of research you request from our Research Menu, that is then customized to your specific situation / needs.

Paid Media Research

Ad Funnel Breakdown™
Break down one brand's digital advertising funnel from top to bottom. All campaigns, objectives, creatives, and landing pages.
Ad Campaign Comparison™
Compare three brands' approaches to paid media campaigns. How much they spend and where; top creatives, copy, landing pages, offers; and performance.
Activation Breakdown™
Deconstruct one top performing omni-channel activation from one brand across all relevant channels, creating a replicable blueprint for what drove it to be a success.
Audience Targeting Profile™
Understand your audience's behaviour across the digital landscape and leverage that insight for targeted, efficient media buys.
Advertising Channel Scan™
Benchmark your competitors’ ad spend and performance across platforms, see what’s performing best, and help inform your own media strategy.

Earned Media Research

Partner Content Opportunity Analysis™
Identify opportunities to create partnered content that truly resonates: Based on what your audience is already watching, following, and paying attention to from their favorite creators.
Ambassador Accelerator™
Customized content & social insights for your brand’s top ambassadors—Guide them to make a greater digital impact.
Activation Breakdown™
Deconstruct one top performing omni-channel activation from one brand across all relevant channels, creating a replicable blueprint for what drove it to be a success.
Partnership Channel Scan™
Benchmark your competitors’ partnership marketing efforts and performance across platforms, see what’s performing best, and help inform your own partnership strategy.
Influence Identifier™
Identify the creators, podcasts, press & media that are most influential with your audience online to drive more impactful partnerships.

Shared Media Research

Social Channel Scan™
Benchmark your competitors’ social media efforts and performance across platforms, see what’s performing best, and help inform your own social strategy.
Social Audience Profile™
Understand your audience's behaviour across the social media landscape and leverage that insight for more targeted, effective content creation and social activations.
Activation Breakdown™
Deconstruct one top performing omni-channel activation from one brand across all relevant channels, creating a replicable blueprint for what drove it to be a success.
Search & Reddit Content Ideation™
Identify hidden content opportunities for your audience, based on their reddit and google search behaviour.
Social Whitespace Map™
Identify the most effective, least saturated social platforms to reach your audience.
Social Content Opportunity Analysis™
Identify opportunities to create content that truly resonates: Based on what your audience is already watching, following, and paying attention to from their favorite brands and creators.

Owned Media Research

Email Channel Scan™
Benchmark your competitors’ email marketing efforts and performance, see what’s performing best, and help inform your own email strategy.
Web Content Opportunity Analysis™
Identify opportunities to create website content that truly resonates: Based on SERP ranking opportunities, your competitors’ best performing pages, and the questions your audience is searching for.
Email Campaign Comparison™️
Compare three brands' approaches to email campaigns. Send cadence, volume, and timing; top email creatives and copy, top landing pages, offers, and overall performance.
Activation Breakdown™
Deconstruct one top performing omni-channel activation from one brand across all relevant channels, creating a replicable blueprint for what drove it to be a success.
Traffic Channel Scan™
Benchmark your competitors’ web traffic over time, see which traffic channels & activations are performing best, and help inform your own traffic strategy.
Explore the Research Menu →

What You Get With Every Plan

Unlimited Research Projects
Any Research Menu Item
All Research Fully Customized To You
1-3 Week Turnaround
World-class Data With No Blindspots
Dedicated Insights Manager
Covers Research Brief Ideation
Full Access To The Insight Library
Actionable, No-fluff Insights

Research Powered By A Continuously Evolving Tech Stack Of Best-In-Class Tools

Let’s Work Together

Ready To Inform Your Digital Strategy With Custom Research?

With on-demand research, fully customized to your needs.

Frequently Asked Questions

How is this different than what our analytics team does?
How is this different than what our agency provides us with?
How customized is your research?
Is your data reliable?
Can you really get data on any digital channel? TikTok? Podcasts? Email?
How reliable is your research?
Can I see examples of your research?
How is RightMetric different than a software tool?
Are your insights actionable?
Does RightMetric need access to my data or integrate with my martech stack?
How much time do I need to invest?
How fast can you turn around custom research requests?
Is RightMetric suitable for agencies?

What Our Clients Say

Whether it's related to social or content opportunities, or even digital ad spend; RightMetric's analyses continuously inform our strategies.

Jaime Parsons
Director of Marketing Insights

Whether it's related to social or content opportunities, or even digital ad spend; RightMetric's analyses continuously inform our strategies.

Jaime Parsons
Director of Marketing Insights

We use RightMetric's research to quickly get an idea of content that will resonate with our audiences and the most efficient channels to deliver it on. It's been a great source of inspiration for many teams across our org.

Gabe Authier
Global Brand Manager

The depth, creativity and holistic nature of RightMetric's analysis supported the strategy development of our largest new product launch of the year and resulted in our highest sell through-ever.

Samantha Rayner
Director of Marketing

My entire career has revolved around using data to understand customers to gain a competitive advantage. No analytics or research vendor can do what RightMetric does. Their team will provide you with insights on WHY things happen in a way that you haven’t seen before.

Andrew Donaher
Vice President
Digital & Analytics

RightMetric’s work helped us understand where Vancity stood in relation to our competitors online, which allowed us to reconstruct the best elements of their strategies to push our social and digital to the next level.

Kate Drance
Marketing Manager

RightMetric’s ability to seamlessly understand the DNA of a partner brand and their consumers, while providing strategic insight allows my team to focus on moving fast without hesitation, which is key in today’s business environment.”

Martin Brüeckner
Global Head
Sports Communications
Let’s Work Together

Uncover Opportunities To 10X Your Digital Strategy

With on-demand research, fully customized to your needs.