Pricing

Need cost effective insights?

Getting world-class audience & competitor research doesn't have to be expensive or complicated.

Monthly Billing
Monthly
Annual Billing
Annual
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Starter

For any marketer that needs research quickly and on budget.

$4,950/mo

$59,400 billed yearly

Save $18,000/year

  • 1 research projects per month
  • Content insights
  • Social media growth insights
  • Whitespace channel identification
  • Competitor advertising intelligence
  • Audience influence identification
  • Competitor email marketing intelligence
  • Competitor campaign teardowns
  • Partnership program insights
Book a Demo→
Most Popular

Standard

Higher volume insights program for national brands.

$9,650/mo

$115,800 billed yearly

Save $36,000/year

  • 2 research projects per month
  • Content insights
  • Social media growth insights
  • Whitespace channel identification
  • Competitor advertising intelligence
  • Audience influence identification
  • Competitor email marketing intelligence
  • Competitor campaign teardowns
  • Partnership program insights
Book a Demo→

Pro

Full-service insights function for global brands.

$14,750/mo

$177,000 billed yearly

Save $52,800/year

  • 3 research projects per month
  • Content insights
  • Social media growth insights
  • Whitespace channel identification
  • Competitor advertising intelligence
  • Audience influence identification
  • Competitor email marketing intelligence
  • Competitor campaign teardowns
  • Partnership program insights
Book a Demo→

Included in all plans

  • 10+ world class marketing intelligence data sources used in your research
  • Dedicated team of insights advisors, researchers, & data coordinators
  • 1-3 week turnaround on your research requests
  • Insight review sessions with a senior strategist
Not sure what each research capability is?

How RightMetric compares to hiring internally

Between the cost of hiring, retaining, supporting and growing the careers of analysts and researchers, it ends up being a lot of money. And not to mention all the expensive data tools needed to produce robust insights.

In this chart, we break down the true cost of running an insights function.

Hint: RightMetric is 3x faster than hiring & expanding insights capabilities internally, and 6× less costly than buying all the data yourself.

What Our Clients Say

RightMetric’s work helped us understand where Vancity stood in relation to our competitors online, which allowed us to reconstruct the best elements of their strategies to push our social and digital to the next level.

Kate Drance
Marketing Manager

RightMetric’s work helped us understand where Vancity stood in relation to our competitors online, which allowed us to reconstruct the best elements of their strategies to push our social and digital to the next level.

Kate Drance
Marketing Manager

Whether it's related to social or content opportunities, or even digital ad spend; RightMetric's analyses continuously inform our strategies.

Andrew Donaher
Vice President Digital & Analytics

Whether it's related to social or content opportunities, or even digital ad spend; RightMetric's analyses continuously inform our strategies.

Andrew Donaher
Vice President Digital & Analytics

Whether it's related to social or content opportunities, or even digital ad spend; RightMetric's analyses continuously inform our strategies.

Jaime Parsons
ATB Financial

Whether it's related to social or content opportunities, or even digital ad spend; RightMetric's analyses continuously inform our strategies.

Jaime Parsons
ATB Financial

Partnering with RightMetric has been pivotal in improving our client's media strategies

Gemma Philpott
Associate Director of Strategy

Partnering with RightMetric has been pivotal in improving our client's media strategies

Gemma Philpott
Associate Director of Strategy

The depth, creativity and holistic nature of RightMetric's analysis supported the strategy development of our largest new product launch of the year and resulted in our highest sell through-ever.

Samantha Rayner
Director of Marketing

The depth, creativity and holistic nature of RightMetric's analysis supported the strategy development of our largest new product launch of the year and resulted in our highest sell through-ever.

Samantha Rayner
Director of Marketing

The window into whitespace opportunities is superb. To get this level of insight into tactic and content takeaways is invaluable — love it!

Mark Stuart
Senior Social Media Analyst

The window into whitespace opportunities is superb. To get this level of insight into tactic and content takeaways is invaluable — love it!

Mark Stuart
Senior Social Media Analyst

We use RightMetric's research to quickly get an idea of content that will resonate with our audiences and the most efficient channels to deliver it on. It's been a great source of inspiration for many teams across our org.

Gabe Authier
Global Brand Manager

We use RightMetric's research to quickly get an idea of content that will resonate with our audiences and the most efficient channels to deliver it on. It's been a great source of inspiration for many teams across our org.

Gabe Authier
Global Brand Manager

What Our Clients Say

Whether it's related to social or content opportunities, or even digital ad spend; RightMetric's analyses continuously inform our strategies.

Jaime Parsons
Director of Marketing Insights

Whether it's related to social or content opportunities, or even digital ad spend; RightMetric's analyses continuously inform our strategies.

Jaime Parsons
Director of Marketing Insights

We use RightMetric's research to quickly get an idea of content that will resonate with our audiences and the most efficient channels to deliver it on. It's been a great source of inspiration for many teams across our org.

Gabe Authier
Global Brand Manager

The depth, creativity and holistic nature of RightMetric's analysis supported the strategy development of our largest new product launch of the year and resulted in our highest sell through-ever.

Samantha Rayner
Director of Marketing

My entire career has revolved around using data to understand customers to gain a competitive advantage. No analytics or research vendor can do what RightMetric does. Their team will provide you with insights on WHY things happen in a way that you haven’t seen before.

Andrew Donaher
Vice President
Digital & Analytics

RightMetric’s work helped us understand where Vancity stood in relation to our competitors online, which allowed us to reconstruct the best elements of their strategies to push our social and digital to the next level.

Kate Drance
Marketing Manager

RightMetric’s ability to seamlessly understand the DNA of a partner brand and their consumers, while providing strategic insight allows my team to focus on moving fast without hesitation, which is key in today’s business environment.”

Martin Brüeckner
Global Head
Sports Communications

Frequently Asked Questions

How do I know which plan is right for me?
What is the minimum commitment?
How does onboarding work?
How is your data collected? Is it accurate?
What data/insights can you give me about my competitors?
What data/insights can you give me about my audience?
Are your insights syndicated? Or are they custom to my brand?
”Insights” is such an overused term. Is what you provide truly actionable?
I need a lot of insights, fast. How does project management/research planning work?
Can I see examples of your research?
Can we get a one-time project?
Is RightMetric a software tool?
Can you really get data on any digital channel? Tiktok? Podcasts? Email?
How customized is your research?
Are your insights actionable?
Does RightMetric need access to my data or integrate with my martech stack?
How much time do I need to invest?
How fast can you turn around custom research requests?
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