
Key Digital Channels For A Branded Streaming Service
Key Takeaways

A holistic digital marketing strategy rallying around a strong streaming sub-brand can engage the audience very effectively.
Channels to Focus on:
- Paid Search
- Organic Search
- Referrals
- Direct

Beyond offering a unified experience across devices for users, CBC Gem has also benefited from a different digital marketing strategy versus the old ‘Watch CBC’.


Beyond offering a unified experience across devices for users, CBC Gem has also benefited from a different digital marketing strategy versus the old ‘Watch CBC’.


Beyond offering a unified experience across devices for users, CBC Gem has also benefited from a different digital marketing strategy versus the old ‘Watch CBC’.


Beyond offering a unified experience across devices for users, CBC Gem has also benefited from a different digital marketing strategy versus the old ‘Watch CBC’.

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