Charlie discussed how marketing intelligence can provide marketers with quick answers to hard questions and much more.
In this episode, we discuss the benefits & drawbacks of using technology to understand customers and their behaviors.
In this episode, we discuss audience-based marketing, how to grow your audience, and more.
In this episode, we discuss the characteristics of the best CMOs, striking balance between brand + technology and more.
Charlie discussed the value of external marketing data, how it helps brands optimize their marketing efforts, and more.
In this episode, we discuss the convergence of creative and data in marketing, why marketers need to fail, and more.
In this episode, we discuss unique ways to enrich audience segmentation, the future of marketing insights, and more.
In this episode, we discuss how positive friction drives growth, why focusing on the problem is important, and more.
In this episode, we discuss creating content in competitive spaces, how data informs the creative process, and more.