Competitor Channel Scan™

Pull back the curtain on your competitors’ digital performance.

What's in an
Competitor Channel Scan™
Report

The social creators who are most influential with your audience

The most influential podcasts with your audience. Major Players and Hidden Gems

The most influential press & media with your audience. Major Players and Hidden Gems

The most influential press & media with your audience. Major Players and Hidden Gems

Platforms Covered by
Competitor Channel Scan™
Research

Examples of
Questions Answered By This Methodology

How to identify the best influencers for my audience

How to identify the best media partners for my audience

Who are the influencers, partners and media outlets we should be working with to claim white space in eSports?

Which podcasts should we sponsor to reach gardening enthusiasts in the UK?

Which fashion brands are the most influential with American millenials?

Which gaming creators reach a predominantly female audience?

How The
Competitor Channel Scan™
Methodology Works

Create a "seed list" of ~10 entities who we know are very influential for our audience.

1

Use that seed list to drive dozens of searches for related influences in our tools.

2

Analyze the behaviourof each relatedinfluence’s audience.

3

Drive more searches for influences based on confirmed audience behaviours.

4

Verify the influences’ audiences match our target audience.

5

Sort verified influences into 4 categories.

6

Research Powered By A Continuously Evolving Tech Stack Of Best-In-Class Tools

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